Project Objective
• To Automate influencer marketing and manage contracts on a single platform
• To Make it easier for buyers to reach and get the right influencer
• To Make it easier for the influencer to cash out their fan following and earn money.
Socio-economic Benfits
The proposed system provides automation between influencers and buyers (brands, sponsors, companies, etc.) As influencer marketing is a massive way to grow a business, its problem of scams is also significant. Influencer’s fan following is a gold rush that influencers need to cash out once they have gained enough audience. There is no automated system that handles all scams and provides an enriching and secure system that streamlines successful business contracts between stakeholders.
Project Methodology
We have built our system using is Agile Development Model. In the development phase, we use V-Model for creating our smart contract so in each step we validate & verify our smart contract. We also test the code and optimize it as needed to improve the performance of our system. Still, we are working on our system to improve the user experience of our system.
Project Outcome
• Influencers can add their social accounts (Facebook, Instagram, etc.)
• System will get data
dynamically from influencer's social accounts (no. of followers, subscribers, etc.)
• Buyers can find the right influencer for their
business (filtering, sorting, analytics)
• Influencers can create custom offers on business contracts
• Buyers can either post business offers or directly send a business proposal to a specific influencer
• Influencers will have multiple levels based on several parameters (fan following, rating, business deals made, engagement, etc.)
• Secure and Timely Payments
• Manage contracts all in one place
• Admin Panel to manage website, contracts, payments
